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Creating human-friendly and eco-conscious living space


'Happy Change', the new slogan of innovation will be ground
for the realization of the corporate vision of ‘Nature, Human and Space :
Creating human-friendly and eco-conscious living space’.

‘Happy Change’ embraces LG Corp. philosophy of ‘Creating Value for Customers’ and ‘Respecting human dignity’ to create a living space which makes customers happy. We also set the slogan ‘Happy Change’ for improvement of corporate mind and image through pleasant self change. Then, We try to keep enhancing customer values, strengthening employees’ core competence and accelerating innovation. Ultimately, we aim to make all our employees and customers fully aware of the direction of our corporate change

LG Hausys Innovation

All the activities to define and build the capabilities of realizing our customer
values which are "Eco-Friendly", "Energy Saving", and "Customer Friendly"

  • Eco-Friendly
  • Energy Saving
  • Customer Friendly

Happy Change

[Happy Change] Product Innovation, Business Innovation, Customer Innovation
  • Happy Change
    • Product Innovation
      • Hit Product Development
      • Cost/Quality Innovation
    • Business Innovation
      • No.1 Business Expansion
      • Global Business Deployment
    • Customer Innovation
      • Distribution/Logistics Innovation
      • Service Innovation